Friday, July 25, 2008

How Exhibitions started

Exhibitions are a common trend of this age , but what was the reason of starting of exhibition? why it was felt to be started for? Is really an exhibition is needed by any business growth ? These are some of the question which often comes and go through the thought process of millions like us .

Exhibition is a sophisticated mode of communication , which evolved with a need to gather and show with and amongst a targeted audience , where like minded people meet.

This opened a way for common meeting place where one comes to sell and one comes to buy .In turn , what clicks is business.With the evolution of media as the most powerful tool for growth of business , exhibition got a bigger platform .

Soon people realised that missing an exhibition means missing the prospects of business and growth. The days have come when exhibition is an inherent factor for success of any business as people success is often measured with the attendance of exhibitions of their specific sector.

The trend has come if you are out of exhibition or dont believe in exhibition , people doubt your credibility and consider your product and company to of sub standard .We will further discuss on various aspects of exhibition in our regular series , please do keep watching this segment .

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